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pai1945 co pkt 002
Wall Art and Photo Gifts from STUDIOCANAL
pai1945 co pkt 002
STUDIOCANAL Film and Theatre Film Posters and Stills
Media ID 19960494
© Studiocanal Films Ltd
VISUAL DESCRIPTION
This image appears to be a vintage page from a promotional material, possibly for a film or book. The page is titled "EXPLOITATION" and contains various sections with text that seem to suggest marketing strategies and tie-ins. At the top left, there's a section called "BOOKSHOP TIE-UP, " which suggests leveraging the background of the printed book as one of the striking features of the film. It proposes making special bookshop displays to illustrate continuity between the literary source and its cinematic adaptation. Next to it on the right is "MODEL COMPETITION, " where it talks about attracting local interest in your district by involving models, suggesting displaying entries in shop windows alongside costumes or other props from the film. Below these two sections are "OUTDOOR GIRL/ COSMETICS" and "USE THESE SLOGANS. " The former recommends capitalizing on cosmetics discovered or used within context of the story, while latter provides slogans that can be used for promoting what seems like an adventurous romance narrative set against British waterways. The bottom half of this page has a header titled "THE STORY OF THE FILM, " followed by text that narrates what seems like an adventure story involving canal workers. This part gives an overview of plot elements such as family backgrounds, conflicts, mechanization versus traditional ways, love interests, and dramatic events related to canal life. Overall, this image captures marketing concepts from an era when cross-promotion between books and films was common practice.
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