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Poster for Magasin Aux Buttes Chaumont. Cheret, Jules (1836-1932), French painter

Poster for Magasin Aux Buttes Chaumont. Cheret, Jules (1836-1932), French painter


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Poster for Magasin Aux Buttes Chaumont. Cheret, Jules (1836-1932), French painter

Poster for Magasin Aux Buttes Chaumont. Cheret, Jules (1836-1932), French painter and lithographer who became a master of Belle Epoque poster art. He has been called the father of the modern poster

Liszt Collection of nineteenth-century engravings and images to browse and enjoy

Media ID 12883259

© Artokoloro Quint Lox Limited

1836 1932 Advertise Advertisement Advertising Affiche Artistique Announcement Art Nouveau Banner Belle Epoque Belleepoque Business Campaign Che Ret Cheret Children Clown Commercial Communication Fin De Siecle French Painter Gilded Age Golden Age Jester Joie De Vivre Joy Of Living Jugendstil Jules Lithographer Marketing Master Media Message Modern Poster Optimism Picture Poster Promotion Secession Shop Sign Toys Poster Art Toyshop


EDITORS COMMENTS
This print showcases a vibrant and enchanting poster created by Jules Cheret, a renowned French painter and lithographer of the late 19th century. Known as the father of modern poster art, Cheret's masterpiece titled "Poster for Magasin Aux Buttes Chaumont" epitomizes the elegance and charm of Belle Epoque aesthetics. In this stunning artwork, we are transported to an era filled with joyous optimism and joie de vivre. The scene unfolds in a bustling toyshop adorned with gilded decorations that reflect the opulence of the Golden Age. A group of children marvel at an array of toys while a playful clown entertains them with his jester-like antics. Cheret's skillful use of color and composition captures our attention, drawing us into this whimsical world where imagination reigns supreme. This advertisement exudes both artistic brilliance and effective marketing communication as it entices viewers to visit Magasin Aux Buttes Chaumont. As we gaze upon this delightful image, we can't help but appreciate how Cheret's work transcends mere advertising; it becomes an iconic piece that encapsulates an entire era. With its Art Nouveau influences and meticulous attention to detail, this poster stands as a testament to Cheret's mastery in capturing the spirit of his time. The Liszt Collection has beautifully preserved this historical gem for all art enthusiasts to admire—a true homage to Jules Cheret's enduring legacy in poster art history.

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